June 10, 2025
Community Empowerment Through Perfume Entrepreneurship Training For Pre-Prosperous Communities
Jakarta, 27 May 2025 - The Indonesian Inspiration for Building Foundation (YIIM) together with Insight Investments Management carried out program activities to empower economically and socially vulnerable groups through the Perfume Entrepreneurship Training Program which was held on 27 May 2025, attended by 15 participants consisting of groups with disabilities (2 people with physical disabilities and 1 with a visual disability), Housewives (IRT), casual workers and unemployed who do not yet have a job.
Jakarta, 27 May 2025 – The Indonesian Inspiration for Building Foundation (YIIM) together with Insight Investments Management carried out an empowerment program for economically and socially vulnerable groups through the Perfume Entrepreneurship Training Program which was held on 27 May 2025, attended by 15 participants consisting of groups with disabilities (2 people with physical disabilities and 1 with a visual disability), Housewives (IRT), casual workers and the unemployed who do not yet have a job. Training participants are also selected through a membership administration registration process and assessment of social functioning, especially in the economic aspect
The training activity was accompanied by a trainer, namely Susgiharti and assistant trainer Dewi Susilowati who has been an entrepreneur in the perfume industry since 2000. The trainer owns a perfume shop called Aneka Parfum which currently has 12 branch stores spread across the Jabodetabek area.
The perfume training event was opened by representatives of the Indonesian Inspiration for Building Foundation (YIIM) management, in this case represented by Maria Dewi Yanti as Secretary of the Management, saying, “YIIM has been established for 10 years and one of our flagship programs is social entrepreneurship training with various skills, one of which is Perfume skills. Insight IM as YIIM’s collaboration partner continues to have a positive impact on society in improving economic functioning through the social entrepreneurship training program. We hope that the participants can make good use of this training to gain knowledge, experience and apply it wisely. become independent entrepreneurs so that the results of the training can also help the participants’ families.”
Then continued with remarks from M. Isnaeni Setiawan as Coordinator of Corporate Social Responsibility (CSR), saying “Insight IM is an investment and mutual fund sales company which also provides opportunities for investors to invest and share goodness through our CSR program. INSIGHT IM together with YIIM consistently hold CSR activities so that they can have a real impact on community independence, one of which is through perfume training. Looking at the perfume training which will be held in 2024, this training will be successful in improving the community’s economy and it is hoped that in 2024 “In 2025, the success of economic improvement will be achieved again and it is even hoped that it will increase even further.”
On the day of the training, 80% of the training participants arrived before the start time, which indicates that the participants were very enthusiastic about taking part in the perfume training. Perfume training opens with a pre-test to measure knowledge about perfume. Next, the training participants were given an introduction to perfume and the tools for making perfume. When giving a general description of perfume is finished, participants are invited to identify the aromas in several perfume seeds to increase their olfactory sensitivity to perfume, this becomes the basis when participants want to run a perfume business. After participants are able to identify perfume seeds, perfume training participants practice mixing perfume types: Eau De Perfume (EDP), Eau De Toilette (EDT) and Eau De Cologne (EDC). This is useful for practicing the ability to mix perfume and being able to identify the notes of the perfume that has been mixed.
Training participants were also given knowledge about perfume business management and participants had the opportunity to conduct questions and answers with trainers and assistant trainers about the perfume business. During the event, the participants were very interactive in their efforts to deepen their knowledge about the world of perfume. Next, the training participants returned to practicing perfume compounding. This time the participants were given creative freedom to mix perfume using seeds according to their creativity. After the perfume mixing is complete, the training participants provide an explanation of the perfume they have mixed and carry out a random perfume sniff to retrain their olfactory sensitivity towards perfume and be able to explain the perfume product they own. The event closed with the distribution of certificates to participants.
This program is also in line with Sustainable Development Goals (SDGs) number 1 about ending poverty, number 8 about decent work and economic growth, and number 10 about reducing inequality where there are friends from the disability community who act as participants in perfume social entrepreneurship training. This program is a manifestation of YIIM and Insight IM’s commitment through the distribution of social funds that can have a positive socio-economic impact on society regardless of age, gender, disability, race, ethnicity, origin, religion, or economic ability and other status.
YIIM is a non-profit organization dedicated to helping people from various circles, founded by social and humanitarian activists. To realize this goal, YIIM is open and open to all forms of cooperation from all groups so that it can be distributed to beneficiaries who need it.
Salam Inspirasi!
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