October 13, 2023
Ezra Ollyn’s Entrepreneurial Journey: Innovating Coffee Ventures and Earning National Barista Certification
Through continuous entrepreneurship mentoring by YIIM and PT Insight Investments Management (INSIGHT), barista alumnus Ezra Ollyn successfully expanded his "Ribelle Coffee" business and attained national barista certification (BNSP). The program facilitated coffee shop partnerships and enhanced digital market sales.
Profound gratitude defines the inspiring journey of Ezra Ollyn, a hardworking young entrepreneur who has attained financial independence and a stable livelihood. Today, beyond running his coffee venture, Ezra dynamically engages in diverse economic enterprises—including retailing cellular credit, marketing fresh vegetables through the GrabMerchant digital platform, devotedly assisting his mother, and creating engaging digital content for his personal YouTube channel.
Ezra’s career as an artisan barista continues to demonstrate notable progress. His Bekasi-based coffee business, operating under the brand “Ribelle Coffee”, is readily accessible to customers via GrabFood. Proactively expanding his footprint, Ezra embarked on an innovative venture over the past month by entering into a revenue-sharing partnership with the café ‘Nasi Goreng Nanas 79’, located on Jalan Pinang Raya No. 20, Pondok Labu, Cilandak, South Jakarta. Managing the on-site beverage counter, he consistently dispenses 15 to 20 cups of handcrafted drinks daily. Alongside direct dine-in service, Ezra capitalizes on digital delivery platforms such as GoFood. While local co-branding arrangements require operating under the host café’s banner at the physical outlet, his proprietary ‘Ribelle Coffee’ brand remains vibrant and fully operational across online channels.
On September 23, 2023, Ezra achieved a distinguished professional milestone by passing the national barista competency assessment administered by the National Professional Certification Agency (BNSP). Armed with this national professional certification, he aspires to scale his coffee venture to new heights. Ezra noted that managing the administrative licensing and legal procedures for his enterprise was seamless, owing directly to the legal and business guidelines imparted during his entrepreneurship training with the Foundation for Inspiring Indonesia’s Development (YIIM).
For patrons and coffee aficionados interested in savoring Ezra’s handcrafted specialty brews, Ribelle Coffee can be conveniently ordered through the GrabFood app.
Salam Inspirasi!
